Discover Alta with Franziska
Alta is a destination for travellers looking for a genuine escape. In this interview, we explore the highlights of Alta with our local expert, Franziska. She shares insights on the striking landscapes of Alta Canyon and the mesmerising Northern Lights, revealing what makes Alta an unforgettable destination in the North of Norway.
Can you describe some of the unique experiences or attractions that make Alta stand out as a destination?
Alta offers travellers authentic experiences combined with stunning landscapes. It is known for its local family-owned businesses that are rich in tradition. Visitors can enjoy dishes made from local ingredients, stunning fjord and mountain views, and the close proximity to North Cape and Finnmarksvidda, enhancing its appeal for both summer and winter activities. Accommodation options vary from husky farms to luxurious wilderness lodges, ensuring a memorable stay.
How does Alta differ from other destinations you’ve visited in Norway?
Alta provides a quieter escape with fewer tourists and more solitude. Its low population density allows visitors to unwind and reconnect with nature. The town prioritises authentic experiences over commercialism, offering a range of outdoor activities. From dining at exquisite restaurants to staying at a husky farm, Alta showcases its pristine beauty through diverse experiences.

Credit: Franziska Müller
What outdoor activities or adventures would you recommend to visitors in Alta?
Alta is ideal for adventure seekers. You can take part in dog sledding with local huskies or see the Northern Lights, which Alta is famous for. The town also hosts Norway’s first Northern Lights observatory on Halddetoppen, providing a stunning natural show.
Could you share any insider tips or hidden gems that travellers might overlook when visiting Alta?
Explore Alta’s culinary scene and try local dishes at places like Alattio, where reindeer pasta is a highlight. In winter, drive across the snow-covered Finnmarksvidda for spectacular views, or visit Kautokeino to discover Sami culture at Juhls silver gallery. Don’t miss the homemade chocolates at Canyon Hotel for a sweet treat.

Credit: Sorrisniva
How does Alta’s culture and history contribute to its appeal as a destination?
Alta’s rich cultural heritage is preserved by its dedicated locals. Visit the Alta Museum to learn about the Sami culture and Finnmark’s history, where the emphasis is on quality experiences. The deep connection to the land and its people offers a profound and lasting engagement with the region.
In your opinion, what is the best time of year to visit Alta, and why?
The best times to visit Alta are fall and winter when the Northern Lights are most visible and the landscape transforms with a symphony of colours. Early spring also offers beautiful light and colours as the sun returns, making it a magical time to visit.
What personal stories or memories do you have that illustrate why Alta holds a special place in your heart?
For me, Alta is a sanctuary that offers peace amidst natural beauty and warm hospitality. The friendly locals make every visit feel like coming home. From my plane window, the views of the region and memories of friendly huskies remind me why Alta is so special.

Credit: Sven-Erik Knoff, Visit Norway
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